The groups called California's proposal "ambitious" and a collaboration between technology companies and environmental advocates. Representatives from ITI and TechNet commented in Wednesday's announcement:
“This proposed regulation paves the way for the technology industry to continue to enable innovation while also reducing desktop computers’ idle power consumption by 50% over the next five years,” ITI Senior Vice President for Environment and Sustainability Rick Goss said. “The goals are ambitious but achievable for us because technology companies are innovating and creating solutions to the challenges posed by climate change. Improving the efficiency of our products is an example of our work to create new technologies that meet our customers’ high demands while also helping to make our society more sustainable.” “By adopting this rule, the CEC is opening the door to significant improvements in energy efficiency without undermining the innovation that is critical to the health of California’s economy,” said Andrea Deveau, executive director at TechNet. “We applaud the CEC for its work in keeping California as a leader in energy efficiency and environmental policy while ensuring that these new rules do not stifle technology and innovation."
A CEC workshop on the proposed regulations will be held on Oct. 10 and comments on the proposed standards can be made through Oct. 24. The new regulations could take effect soon thereafter.